Lead generation campaigns should be the most important focus for any online marketer. Gathering a group of people in your niche that have the same passions, and that you can bond with means the difference between success or failure.

You may have heard lead generation campaigns called “list building,” which involves setting up an autoresponder and then, offering something of value so that people will opt in to your list, or in other words, give you their contact information. There are actually 101 ways to build your list, but here are 5 of the best ways:

1. Create a squeeze page:

Squeeze pages are easy to create and are the primary tool for any lead generation campaign. These pages consist of a great headline, three to five bullet points, and an optin box. That’s it! Just drive traffic to that page, and concentrate on that alone. Give something away to entice people to provide their name and email address and it will increase your optins.

2. Use a lightbox pop-up form on your blog:

A great lead generation campaign method is to add a lightbox pop-up web form to your blog. People won’t be able to see the blog until they complete the information, and often increases your optin rate dramatically. You can see one at work on our blog at http://OvercomeEverything.com

3. Find a Joint Venture Partner

This will only work if you already have a list, but mailing to another list, while your partner mails to yours can increase your list size very rapidly.

4.Create a fan page at Facebook:

Facebook fan pages are a very cool lead generation campaign tactic. Bond with the people in your niche there, and let them get to know you. Your optin rate will undoubtedly improve.

5. Shoot a video and send it out across the Web:

Teach people something cool about your niche in video, and then, upload it to multiple video sharing sites, like YouTube, Revver, and Viddler. Use a link to your squeeze page as a watermark at the bottom of the video and keep it visible as the video plays. Also be sure that your link is first in your description when submitting the video. People will be able to click on that link and your lead generation campaign efforts get a major boost.

These are just five cool ways that you can use for maximum lead generation campaign benefit. For more information on lead generation and everything Internet marketing, come visit us at http://OvercomeEverything.com. This is Tellman Knudson, over and out!